A study of linguistic landscape in kampung batik klampar Pamekasan

This research aims to analyze the linguistic landscape in Kampung Batik Klampar, Pamekasan. In analyzing this study, the researcher used findings based on Landry and Bourhis (1997), Gorter (2007), and Spolsky (1991). There are three problem formulations in this study, the first is the language used in the signs in Kampung Batik Klampar, the second is the type of sign used in the linguistic landscape, and the last is the function of the linguistic landscape. This research uses a descriptive qualitative approach because the data is presented by analyzing and explaining detailed information about LL in Kampung Batik Klampar. To clarify the description, the study was aided by quantification of the data, which shows the percentage of the data. The results of the study are described qualitatively. Data collection is done with observation and documentation.Observation and documentation is carried out in Pamekasan which is famous for Kampung Batik Klampar. As the results, 182 signs discovered in Kampung Batik Klampar. These signs display the language used in the sign and the number of languages (monolingual, bilingual, multilingual). The languages displayed on the sign include Indonesian, Arabic, English, Madurese, Korean, and Chinese. The researcher found several types of signs used in linguistic landscapes to answer the formulation of the second problem, such as directional signs, slogans, building names, command and prohibition signs, informative signs, and advertising signs. The researcher also found the function of the language displayed on the sign in Kampung Batik Klampar consisting of six functions; for economic purposes, show the direction, show the place’s identity, preserve the regional language, prohibitation and warning, and advertise the distribution function.