Romance Popular Formula Reflected in the Main Characters of Kevin Kwan's Crazy Rich Asians

This research focuses on the plot of a novel entitled Crazy Rich Asians by Kevin Kwan. The main characters’ relationship was threatened by internal and external conflict. The researcher wanted to know how they faced and overcame them. To answer those problems, the researcher uses popular literature formula approach by John G Cawelti and new criticism as supporting theory. The result of the study shows that the relationship encountered a problem when they were about to legalize it. It was Chinese tradition that should know the background of the future member of the family led the rich family to find out. It also revealed the secret of Rachel’s parents. The main characters also can reveal the story that happened in the past.